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What is a Case Study Press Release? |
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A case study/application press release provides news about a project you have done for a client that is relevant to other people in the same situation. Rather than just describing product or service features, case studies focus on how your product or service overcomes a problem for your customer.
Around 350 to 500 words, case studies carry more detail than simpler press releases and often require the co-operation of third parties – for example, your customer or others involved in the supply chain, installation and so on. Gaining third party consent is important and this usually means case studies take longer to prepare.
What are the Benefits of a Case Study Press Releases?
Case studies demonstrate capability, expertise and help to shape perceptions of the company or brand. In marketing, they show how a customer benefits from a particular product or service. This provides proof to other potential customers with similar problems that you may have the solution and will help prompt sales enquiries.
SEO experts recommend regular press releases for building valuable links back to a company's web sites and boosting a site's position in search engine results, leading to even more web traffic and sales.
How Do I Brief You About My Press Release?
Simply register and choose a press release briefing checklist. Each contains ten simple questions that guide you in giving us the details we need to write an effective press release.
If you prefer, brief us by e-mail at pressrelease@clickintopr.com and we will set up your account and press release project for you or to start click: issue my press release now.
It is FREE to upload two pictures with your checklist. A picture greatly enhances the chances of your press release being seen and used.
Get 10% Off Your Second Press Release
People need to see your message repeatedly. This is true of advertising and of PR. Consider a second press release to reinforce your message. Frequent releases also help build more links to your web site to capture even greater web traffic from your potential customers.
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