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release date: 17/10/2008
client: Admedia Solutions Ltd
reference no: 554
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  ARC Bridges the Gap for Website Owners Who Want To Sell Advertising On their Websites and Generate Ad Revenue

A new collaboration between two of the leading online advertising sales portals has been set up to help global website owners and online publishers achieve better online revenues. The team at Myadbase.com has joined forces with Andrew Long, an online advertising sales consultant and business expert, to launch a new subscription based package called ARC (Advertising Revenue Centre). ARC offers tips, advice and reports to website owners who want to sell advertising space on their websites and generate more substantial revenues.

The ARC service will consist of all year-round resources, tutorials and training tools and will include a variety of videos, audios, reports and information to help websites maximize their online revenue streams. It will concentrate on many 'how to' procedures and is designed to inform webmasters and publishers on how to generate revenue from online advertising sales, newsletters and other online formats.

We asked Andrew Long why a collaboration with Myadbase was the best way forward, "I have offered personal consultations to publishers and website owners for the last ten years and my experiences have shown that there is a huge market for a service like this. I have only just scratched the surface so far in the UK via my own business model, but the team and I at Myadbase are now opening the door for global website owners to get on board with ARC."

“The obvious advantages to the internet now enable us to reach a much larger audience through using various multimedia tools. This is a global marketplace after all,” Andrew added.

Over the course of an annual subscription the team at ARC will be answering questions like:

1. How do I sell advertising on my website?
2. Which formats work best?
3. How do I price the ads?
4. Do I use set pricing or cost per thousand?
5. How do I set up tracking and reporting?
6. What is the best website structure?
7. What should a media pack contain?
8. How do I optimize my website for advertising buyers?
9. How do I find sales people to sell for me?
10. What do advertisers really want to see?

The aim and main objective for the ARC team is to give webmasters, website owners and online publishers all of the main tools and knowledge necessary to get the most out of their online businesses.

Andrew continued, “I've helped hundreds of businesses over the last few years, but most of the tools, tips and advice have been given to those customers via hard copy documents and by face to face meetings and discussions. With ARC, we can now offer the same resources via an online member interface, which will appeal to a huge worldwide audience.”

“What's more, the Myadbase team at myadbase.com have the online presence to bring this service to the masses, as well as offering complimentary advertising sales services of their own. This makes a winning team for the customer," Andrew concludes.

The ARC (advertising revenue Centre) service is now available for an immediate three month free trial. You can sign-up for the ARC service at www.selling-advertising.com/Advertising-Revenue-Centre.


More Information
John Allen, Tel. +44 (0)1480 357357
E-mail: sales@myadbase.com Web: www.selling-advertising.com/Advertising-Revenue-Centre.
Admedia Solutions Ltd, PO Box 44, Cambridge CB4 2BR

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